Reddit Executive Prepares to Sell Shares Through Rule 144 Process

Reddit Inc. officer Benjamin Lee has submitted a notice outlining plans to sell a portion of his holdings in the company under the regulatory framework of Rule 144. The filing details a proposed sale of 6,427 common shares, to be executed through a brokerage division of Morgan Stanley that specializes in transactions for corporate insiders. Based on the valuation disclosed in the notice, the planned sale carries an estimated market value of nearly 1.18 million dollars. With more than 137 million Reddit shares outstanding, the transaction represents a small fraction of the company’s total equity.

The shares at issue stem from restricted stock units that vested on November 20, 2025. Under the compensation structure provided by the company, Lee acquired these units directly from Reddit without the need for a cash purchase. The acquisition date and vesting date align, indicating that the shares became available for sale immediately after vesting. The notice also confirms that Lee has not sold any Reddit securities during the past three months, a required disclosure for individuals submitting a Rule 144 notice.

The planned sale is governed by a trading plan adopted on December 3, 2024. Such plans allow insiders to schedule future trades in advance, helping to ensure compliance with securities regulations by removing discretion at the time of sale. By indicating the plan’s adoption date, Lee affirms that the transaction will proceed under predetermined instructions established well before the current trading window.

The notice includes the customary affirmation that the seller does not possess undisclosed adverse information about Reddit’s current or prospective operations. This attestation is intended to assure the market that the planned sale is not influenced by material nonpublic developments and is instead part of a standard liquidity or planning strategy.

Once executed, the transaction will take place on the New York Stock Exchange, where Reddit’s shares are listed. Rule 144 notices such as this one serve primarily as transparency mechanisms, alerting investors to upcoming insider activity involving restricted or controlled securities. While the notice does not complete the sale, it marks an important procedural step that must be taken before the shares can be sold under federal securities laws.